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Pet Marketing Podcast

Pet Marketing Podcast Episode 7: What Is A Brand Strategy

In this episode, I talk with Kati Keyes, brand strategist and owner of Max Pet Marketing. Kati has been in pet industry sales and marketing for over 10 years now. She’s worked with thousands of pet businesses and leverages her degree in psychology to identify costly mistakes and build a clear strategy roadmap to success. …

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Pet Marketing Podcast Episode 6: Canva for Pet Businesses

In this episode, I talk with Jessica Bay, the founder and designer behind Template for Pet Pros, a Canva template membership providing dog brands with social media graphics. Jessica helps dog brands and pet industry social media managers put an end to social media burnout by providing time saving Canva templates so they can grow …

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Pet Marketing Podcast Episode 4: Building Trust with Google Screened

In this episode, I talk with Lorne Sederoff, VP of Channel Partnerships with Search Kings, about the newest Google feature coming to the pet industry and how you can capitalize on it for your business. If you’re a licensed professional, getting the “Google Screened” badge can help verify to customers searching for services that you’re …

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Pet Marketing Podcast Episode 3: Growing Your Pet Business Instagram

Having a solid content strategy is a big key to success or failure on social media. But there are also small tweaks you can make to increase your chances. In this episode, I share 11 helpful tips for growing your pet business Instagram account. Each of these tips stands alone and any one of them can …

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Pet Marketing Podcast Episode 2: Increase Your Website Traffic With Pinterest

In this episode, I talk with Tori Mistick, the single dog mom behind Wear Wag Repeat, about how she’s increased her website traffic by as much as 5x using Pinterest. I’ve been a fan of Tori’s for a long time now. She’s a “must follow” creator for dog moms, pet bosses, and anyone who (like …

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